Viaccess-Orca

Smarter Monetization, Stronger Retention, and Purpose-Driven Solutions: Viaccess-Orca Brings Efficiency and Innovation to BroadcastAsia 2026. Read our exhibitor preview here: https://lnkd.in/e5QHHHGp "Growth is real, but it is selective and concentrated in advertising, retention, and analytics," says our VP Sales APAC, DK Lee, of the current APAC streaming market. This shapes everything we will present at BroadcastAsia 2026. On Stand 5F2-53 (Singapore Expo, 20–22 May), we will demonstrate live capabilities across targeted advertising, QoE analytics, watermarking, and UI personalization, showing how a modular approach to service delivery reduces cost and complexity while supporting future growth. #BroadcastAsia2026 #OTT #StreamingMonetization

It is projected that streaming will sustain over 50% of total viewing on a monthly basis by mid-2026 in the US, with the rest of the world not far behind. The question for all concerned then becomes how to protect, scale, and monetize what comes next. Read more at the link below.

The streaming market has shifted notably from growth to retention in recent times. Average monthly churn has risen sharply since 2019, and data shows that nearly one in four subscribers cancel immediately after finishing the show they signed up to watch. The operators with the maximum advantage are those investing in engagement depth, not just content volume. We've outlined five strategies that work in our updated article. Read it here: https://lnkd.in/eYxiJsrY #OTT #StreamingStrategy #ContentRetention

A fascinating research collaboration between the Digital Production Partnership (DPP) and Swedish analyst firm Mediavision has mapped how audiences across 11 European markets are consuming streaming services, social video, and linear TV. It’s a complex picture, but the headline is that streaming is a daily habit. Online video services reach 63-75% of the European population every day, though the amount of time spent viewing varies considerably by country. Plenty of interesting devil in the detail. Read more at the link below 👇

As AI reshapes content discovery and natural language interfaces become mainstream, the definition of an excellent streaming user experience in 2026 looks very different from the Netflix-era standard it replaced. We've outlined five critical factors service providers need to address. 1) Contextual personalization Read more in the article linked below. 3) Dynamic layouts 4) Conversational interaction models 5) Content-based discovery. Read more at the article linked below. #StreamingTechnology #UX #OTT #ContentDiscovery #AI #Personalization #StreamingPlatforms

Looking forward to BroadcastAsia 2026. Always a great show and promises to be more dynamic than usual as operators look to invest in the capabilities that first protect and then grow their revenue. That means advertising tech, recommendations, and analytics will be at the forefront. Happily, these are our areas of expertise. Set up an appointment at the show to discuss how VO solutions can help you: https://lnkd.in/ehSjuYsd . #broadcastasia DK Lee

NAB Show 2026: our takeaways First-wave AI tasks (recommendations, metadata, captioning, localization) are now the norm. Next up is agentic workflows IP transition debate is over: cloud production works, and the focus is now on scale and resilience Sports is now a central pillar of the show's agenda Overall attendance 58,000 (up from 55,000), but still half the mid-2010s peak; global tensions a factor The 2027 question: can creator growth (up 140% on 2024) + a calmer geopolitical climate push numbers further back toward six figures? Read more: https://lnkd.in/et5q95AX #NABShow #NAB2026

APAC streaming is growing fast. Asia-Pacific screen industry revenues are projected to reach $196 billion by 2030, with net growth driven by online video. But ahead of Broadcast Asia 2026, the operators we speak with are focused less on expansion and more on consolidation. The defining commercial shift is advertising. AVOD is forecast to grow 69% over the next five years, with FAST revenues more than doubling. Ad-supported tiers are no longer the budget alternative; they are the default entry point, with ad-free repositioned as the premium upgrade. Retention, sports piracy, and practical AI adoption round out the picture. It's a complex one, as always, but the structural conditions across the region remain favorable for operators who invest in the right infrastructure now. DK Lee sets out the full analysis ahead of BroadcastAsia 2026. Read it here: https://lnkd.in/eJrpENKG #BroadcastAsia2026 #APAC #Streaming #OTT #AVOD #FAST #ConnectedTV

Good to see our senior product manager, targeted ads and recommendations Hadar Tel Mizrahi speaking in the latest NCS | NewscastStudio roundtable on audience insights and streaming. As she says, "High-quality metadata is foundational for search, recommendations, and contextual discovery across streaming interfaces." Read more: https://lnkd.in/erNTpcjZ

So, how was NAB Show for you? We're getting our thoughts together for a deep dive into some of the trends we noticed from the LVCC, but one key takeaway we can mention right away is the growing importance of sports. NAB itself says that the show included attendees from around 75 professional sports teams, 22 professional leagues and governing bodies, 30 sports venues, 15 esports/gaming organizations, 35 collegiate athletic departments, and 15 sports content producers and distributors. It's not a niche track anymore: it's one of the main areas where the action is. As our article detailing the essential considerations for sports streaming success in 2026 put it (link below): "Sports is no longer just a premium content category for pay-TV. As 2026 looks set to prove, it is the engine driving many of the most important transformations across the entire video ecosystem."